How universities can use civic engagement and collaboration to impact their local communities as well as communicating and sharing knowledge with the public
Widening access to higher education for children from disadvantaged backgrounds is a priority for UK universities. Here, Valsa Koshy outlines lessons from a successful programme for primary school pupils
With competition for students fiercer than ever in the higher education sector, Ayten Ordu outlines some of the ways universities can achieve higher visibility
From conducting in-depth interviews to telling the whole story, Sam Russell provides top tips for crafting a compelling narrative that will appeal to awards panels
The majority of students now research universities online, so this is a vital component of marketing. David Riley lays out the foundations of building a strong online presence
University marketing often focuses on the campus experience, so what should institutions do to make prospective students aware of their online course offering?
In the second part of her series on policy engagement, Jo Clift advises how to build a picture of the policy landscape in your area of interest and establish who to engage with
Universities are complex organisations with multiple audiences and stakeholders. How can fostering a strong brand community help their reputations to stand out from others?
How hard can it be to stage an online conference? Don’t you just book a whole bunch of Zooms and send out invites? Well, yes and no. Here are five key takeaways from our experience as rookies to conference organisation
With some courses struggling to recruit, John Warren explains how a University Challenge-style quiz can breathe new life into ailing degrees and empower the student voice
